If you are writing a case study on Apple and looking for PESTLE analysis help in Singapore, you have arrived at the right place. Here, we will take a look at the major factors.
Political factors
Ø Apple is one of the technology firms in the United States that has acquired a significant amount of capital. On June 30th, 2015, it had $34.7 billion in the fund. This is creating demands in the United States for higher corporate taxes, where income inequality has become a major political issue.
Ø Apple is heavily reliant on lower-cost production in China. In China, social and political unrest could disrupt production or raise manufacturing costs in that country.
Economic factors
o In some developed nations, including the United States, stagnating middle-class incomes could shrink the potential demand for higher-end consumer goods such as those sold by Apple.
o The cost benefit of some Apple products could be taken away by increased labour costs in China.
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Social factors
§ In the coming decades, the rise in consumer spending will be in areas such as Africa, where people are unfamiliar with Apple products.
§ In Apple's existing markets, such as the United States, younger people lack the deep emotional connection to Apple products that drive sales.
Technological factors
Competitors like Google and Samsung have shown a clear capacity to replicate the goods and services of Apple. Google took less than a year to implement a payment app, Android Pay, with the same features as Apple Pay. This implies that many signature services and products from Apple are no longer unique.
Increasing smartphone and tablet use would reduce the demand for popular personal computers from Apple.
Legal factors
o Recently, Apple entered the highly regulated financial services market through Apple Pay. This could raise the level of oversight and government control faced by it.
o News reports suggest that Apple aims to enter another highly regulated sector: automobiles. Regulatory, insurance and litigation costs at Apple may be increased by joining the automobile industry.
Environmental factors
The recycling of used or non-working electronic devices is the greatest environmental challenge Apple faces. The cost of disposing of devices may be high, especially those containing lithium batteries. Due to concerns about such devices in landfills, Apple may be compelled to assume the expense.
Hopefully, you understand the points. If you need PESTLE analysis assignment help in Singapore, hire experts.
Ref: https://www.apsense.com/article/important-pointers-for-pestle-analysis-of-apple.html
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